California Based First Choice Local Directories, INC. selects ImmersiFind to power its next generation of local search platforms for its online and mobile applications

California based First Choice Local Directories, Inc. selects ImmersiFind to power its next generation of local search platforms for its online and mobile applications


January 21, 2010
Riverside County, California and Vancouver, British Columbia

ImmersiFind Inc., the leading enabler of multi-platform local search solutions for the independent directory publisher community, announced today that it has signed a multi-year agreement to license its ImmersiFind Online and ImmersiFind Mobile local search platforms to First Choice Local Directories, Inc, d.b.a. The Little Yellow Pages. First Choice serves the Riverside County in California with the http://www.ieyellow.com local search destination site.

“ImmersiFind has always committed to delivering an extraordinary user experience, and we align ourselves with publishers who share this same commitment.  First Choice exemplifies this commitment to excellence by producing the finest quality products that optimize the ease of use for its consumer base.  It is a privilege to work with IEYellow.com team which is embracing  the multi-platform world in a big way. Immersifind is pleased to have been selected as their online platform vendor of choice and we will continue to invest in new technologies to continue to expand our product offering.”  said David Charron, Vice-President and General Manager of ImmersiFInd Inc.

ImmersiFindTM offers the most powerful and intuitive local search options available to consumers, making it an easy and powerful way to find local businesses and services as well as individuals. The platform is based on three underlying experiences: Search, Select & Share, with award winning product features in each of these experiences. They include:

  • Search: Powerful search options including searching via rich mapping partners, advanced keywords, neighborhoods of interest as well as by proximity to preselected locations. SMS/text based search as well as WAP search are also key platform features. Hyper local mini-browsers make search refinements only a click away.
  • Select: Rich and relevant local content, which sets the ImmersiFindTM platform apart from other platform providers, including the ability to seamlessly upload photos, videos and other immersive media.
  • Share: Sophisticated text messaging, e-mail forwarding, and Facebook social media referral widgets make sharing the search results a snap.
The addition of local search enhancements, including weather forecasts, local news and local traffic maps enhance the user experience, making it unique in the North American directory marketplace.

ImmersiFind’s most recent introduction to the platform is the dynamic coupons.  Complete with a searchable homepage, customizable categories and Search Engine Optimization best practices, these coupons have been a resounding success within its client base around the world.

In addition to the ImmersiFindTM online platform, the company has recently unveiled leading edge mobile and voice activated local search platforms for smart phones including Blackberry, Iphone and Android,which will be unveiled in 2010. All platforms offer leading edge technology and are designed to facilitate the publisher’s entry into the multi-platform world.

About ImmersiFind
ImmersiFindTM and www.immersifind.com <http://www.immersifind.com/> is a technology company launched by Canpages Inc. (www.canpages.ca <http://www.canpages.ca/> ) & owned by HM Capital Partners of Dallas, Texas. The founders of ImmersiFindTM have more than 150 years experience within the directory business and have been pioneers in the local search platform development. The company is based in Vancouver, British Columbia, Canada.


About IE Yellow
First Choice Local Directories, Inc, an independent yellow page publisher located in Riverside County California, has been publishing the little Yellow Pages for over 17 years. Throughout the years the little Yellow Pages has grown to 3 titles reaching over 600,000 consumers annually and is the preferred yellow pages 2 to 1 over our competition (Ver-A-Fast survey July, 2009). Our commitment to “keeping business close to home” and producing the finest quality, “easy to use” print directories in the market has allowed us to give our advertisers the best possible return on their advertising dollar.  Because of the growing importance of online advertising, the little Yellow Pages created and launched its own local online directory “ieyellow.com” in May 2006 (Inland Empire which Riverside County is commonly referred to). After years of updating and improving our online directory ourselves, we are excited to offer our advertisers a cutting edge local online directory solution.
 For more information, please contact
ImmersiFind Inc.
David Charron
Vice-President General Manager
(604) 422-7809
Website:www.immersifind.com

 
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